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30.07.17

Microgaming and Broadway Gaming (Butlers Bingo, Glossy Bingo, et al.) sign long-term exclusive extension deal

ISLE OF MAN – Broadway Gaming Ltd. signs long-term extension with Microgaming for its Bingo software. 

Butlers Bingo, Broadway Gaming’s flagship brand, launched in June 2010. Since, they have grown their offering to six gaming sites; Butlers Bingo, Glossy Bingo, Rehab Bingo, Dotty Bingo, Bingo Diamond and Casino of Dreams, all powered by Microgaming. 

“Since the company’s launch in 2010, we have had great success with our bingo offering. Working with Microgaming has helped us to achieve this thanks to the quality of their bingo product, including a full suite of casino games, as well as their excellent customer support. They also allow us to feed in to the product development, which is critical to ensure we provide the very best bingo experience to our players. We look forward to working with Microgaming long into the future. 2017 is set to be our biggest and best year yet, as we expect unprecedented levels of growth thanks to a number of key initiatives scheduled throughout the year.”

David Butler, CEO of Broadway Gaming

Microgaming’s Bingo software provides operators with multiple bingo variants, a Grumpy Granny achievement game, customisable jackpots, over 400 Casino in Bingo side games, a flexible back-office, and is available on desktop and mobile. Operators also get access to the industry’s largest progressive jackpot network. And in December 2012 it delivered the largest ever single win for an online bingo player; £5.88 million was won by a Butlers Bingo player!

“Working with Broadway Gaming from the offset has meant we have built a very strong relationship over the years. We’re delighted that the company has signed an extension and we look forward to working closely with them to ensure continued growth. We have some exciting plans for Microgaming Bingo in 2017 and this deal is a great start to the year.”

Jean-Luc Ferriere, Director of Network Games at Microgaming

Want to know more about Microgaming Bingo? Visit the company at ICE 2017, 7-9 February, ExCeL London, at Stand N5-220